Our Work : Services : 360 Online Resource Community
Finally… an answer to "What's next?"
Virtual experiences are on the verge of transforming the way we market and communicate. You have a small window of opportunity to create a competitive advantage, and it’s open right now.
- Take your online presence to an entirely new level
- Engage your target audiences just as you would in person
- Boost lead generation and increase your sales reach
- Enable prospective customers to interact with your products online
- Gain an unrivaled look at customer preferences with advanced data capture
- Achieve recognition as a thought leader and innovator
What is a 360 ORC virtual experience?
A virtual experience simulates a “real life” experience using rich media, video and audio. Users can interact with an online environment just as they would in person – they can access presentations, marketing literature and gain product knowledge through personalized communication centers, take a class or talk with a sales rep.
Yet unlike "in person" interactions, people taking part in a 360 ORC virtual experience leave a "digital footprint," enabling marketers to gain greater insight into their behaviors and preferences.
What is the difference between a 360 ORC virtual experience and a website?
Many websites function like your typical brochure, offering detailed descriptions of your company's products, services and goals, typically via text, graphics and photographs. A 360 ORC virtual experiences enables interaction that's impossible to achieve with a brochure-like-website. It functions like an actual storefront - visitors can view and interact with products, collateral materials and people. It offers an enhanced user experience, data capture and "cool" factor.
Why does my company need a virtual experience?
Remember the days when a website was a luxury? Soon we’ll be thinking about virtual experiences the same way. Your company needs a 360 ORC virtual experience because web users are becoming more sophisticated, preferences are evolving and your customers favor innovation.
A website alone simply isn’t enough for many organizations and events. Competition is intense while budgets are tight. You need to maximize your resources and generate more leads. A 360 ORC virtual experience can actually save you money compared to many other traditional forms of marketing, yet also position your company as an industry leader and innovator, and grow your customer base.
How can my company use a 360 ORC virtual experience?
The application of a 360 ORC virtual experiences is growing every day. Opportunities include:
Product Launch Center: Create a location where customers and channel partners can view products contextually and interact with customer service reps.
Training/Learning Center: Educate large groups of people across the globe with self-paced or live learning events. Increase retention and encourage collaboration in a virtual classroom.
Briefing Center: Create a centralized location for company communications such as press releases, white papers, case studies and even live town halls and video conferences.
Virtual Events & Trade Shows: Remove geographical barriers, reduce costs, and wow your audience with an online destination mimicking the real deal. Events can be live or on-demand. Advanced data capture provides unrivaled insights compared to physical events.
Hybrid Events: Augment traditional events with virtual components, which enable you to expand reach, offer more educational opportunities and extend the life of the event.
How can you create a 360 ORC virtual experience?
Getting started is easy. Simply contact our sales department (below). We will evaluate your needs and goals, and present you with options. In addition to building customized 360 ORC virtual experiences using our proprietary technology, we can develop an integrated marketing and promotional strategy to boost your ROI.
360 ORC Virtual Experience Checklist
- 3-D modeling
- Text/video chat
- Video conferencing
- Discussion forums
- News/press releases
- White papers/case studies
- Surveys /polls
- Social networks
- Website integration
- Analytics platform
Did You Know?
Did you know virtual events are booming? According to Market Research Media, the virtual event market doubled from 2008 to 2009. It's forecasted to continue compound annual growth at a rate of 56% through 2015.
Did you know the business community prefers online interaction? According to a 2010 Forbes survey, nearly 60% of business people would watch video before reading text on the same web page; 51% have made a business-related purchase after watching an online video.