Reach your target customers in a place they frequently visit – their inbox. Whether you’re trying to create awareness, marketing a product or sharing an informational resource, email marketing is a great way to capture your customers’ attention and direct them to your website.
Email marketing is not simply about sending weekly newsletters to an email list. Without quality content and effective engagement strategies, your e-marketing campaigns will fail to bring the desired results. But don’t worry, New Angle Media can help you make the most of your e-marketing efforts.
Whether you have an existing list of subscribers, or want to generate interest with a new audience base, we help you establish a cadence with your customers and prospects by automating custom designed newsletters, announcements and more.
Audience Research
The best email campaigns are those that are built to cater to customer behaviors, preferences, and needs. To achieve this, we start by collecting as much information about your audience as possible from the signup process. Dividing your customer database into segments based on key metrics enables us to further tailor your emails for maximum effectiveness.
Email Newsletter Design
Our team of seasoned designers are experts in crafting attractive email templates and high-impact messages that engage your audience and meet your goals. Through strategic placement of strong calls-to-action and expressive images, we ensure your campaigns delight your audience and drive bigger returns for your business.
Content Creation
Most people spend only seconds reading an email, so it's critical that your campaigns and newsletters are designed to be both consistent and compelling to engage with. This is why having great content is an integral part of a successful email marketing campaign. We provide content creation services to fulfil this need, ensuring your website and newsletter content is targeted to your readers.
Management & Testing
At New Angle, we understand the importance of personalization to make sure an email campaign addresses the specific interests and needs of the targeted audience. Our use of segmentation, analytics, and past user activity allows us to create an email that is perfectly tailored to your audience.
We conduct A/B testing to measure and optimize your click-through and open rates. This process helps to measure the effectiveness of the campaigns and also the optimal time and frequency to distribute them.
Monthly Analysis & Reporting
The main focus of our email marketing service is to drive results. This step allows us to identify the most effective aspects and if there is room for improvement, so we can tweak our campaigns for better results. We measure and analyze audience behavior for each email, and use the insights to enhance its performance. This ensures that every e-marketing campaign we create resonates with your customers and drives conversions.
New Angle Media can help bring your email marketing to the next level. Contact us today.
